Jan 31, 2018
Today's episode is a Career
Clarity session with Lori McIntosh, hosted by Carly Banks. Lori is
a Yoga Health Coach, and an incredibly inspiring person in the YHC
community. She works with horses, and clearly has an immense
emotional connection to her animals. Watch how emotionally stable
Lori is, it's clear that there's a connection in doing something
that's bigger than yourself, and having a connection to a species
like a horse.
Lori offers a lot of tailored
trainings for people in the horseback riding communities. She's
taken what's offered in Yoga Health Coaching and made it her own,
and has come up with some really cool offerings and free talks and
things for this riding community.
In the podcast today, Lori and
Carly talk about deep listening, and how to use it in order to sell
their offerings. Tune in to hear how you too can sell your coaching
offerings using something that is easeful and productive without
sounding like a salesperson.
What you'll get out of tuning in:
to cultivate connection in order to build trust, credibility, and
you want to practice deep listening
to create space for your future clients during coaching
- When you really listen, you're being mindful and purposeful. When
you practice and perfect deep listening, you become open-minded and
nonjudgmental so people can share and see if you're the right fit
for them as a wellness coach.
- 'Data Mind' is when you ask questions to get answers that meet
your own agenda and needs. Instead, you want to hold space for
them. Focusing on them instead of yourself will allow them to share
more of their story.
- 7% of words, 35% of tone and pitch, and 58% of body language is
comprehended. Because of this, it's best to have coaching calls in
person or over video if you can, and over the phone if you can't,
and really never over email.
- While your conversation may not lead to an immediate sell of your
offerings, it will cultivate the connection your potential clients
have with you, making them 'future clients' rather than 'never
- People do want to buy things, especially when they make their
lives better. By remembering this, we can take some of the pressure
off ourselves and know that if our offering is good enough, people
will want to buy it.
- "Sales is not about 'the pitch.' It's about
making a connection with the person on the other end of the phone."
- Carly Banks
learning to be selfless: you're just holistically present in a
conversation." - Lori McIntosh
much of the connection is potentially lost just by stepping back to
the phone and then to the email." - Carly Banks
- "Everyone is a future client." - Lori
- "People love to buy." - Lori