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Wellness Pro Podcast with Cate Stillman

May 10, 2022

Podcast Intro:

Yoga Health Coach, Debbie Grover-Slavin is also a Chef and Ayurvedic Health Counselor who has served as Managing director for big companies.  While she has much success guiding clients through the stages of transformation, she is finding some hiccups guiding potential members through the stages of the Enrollment Process.

Listen in as Cate guides Debbie to get specific in the different stages of Sales, Marketing, and Enrollment and how to create a process for the different needs of potential members.

What you’ll get out of tuning in:

  • How to create a sales process. 
  • How to optimize the marketing funnel. 
  • How to take the seat as the leader on an enrollment call.



  • Cate talks about the Yogahealer Marketing testing process.
  • Cate tells a story about interfacing with chronic inflammation.
  • Debbie talks about a pilot member getting off medication.


  • [2:22]- The stages in sales. 
  • [4:42]- Building a process built from the result.
  • [7:52]- Breaking down beliefs.
  • [10:20]- Breaking down symptoms.
  • [14:58]- Creating content from beliefs and symptoms.
  • [17:14]- Associate with the brand.
  • [17:42]- Networking with other doctors as a strategy.
  • [19:00]- Defining what they need to believe next.
  • [24:45]- Taking the seat of the leader.
  • [28:06]- Lead tracking spreadsheet with stages.
  • [31:00]- Changing beliefs as different stages in the funnel.
  • [34:42]- Intuiting through your own process.
  • [37:43]- Getting testimonials for marketing.


  • “If you have chronic pain now and you’re 60, let's fast forward to when you are 75…”
  • “The only way we know the process is through testing.”
  • “Don’t underestimate care in the day and age that everything is a commodity.”
  • “What happens when people go too fast through a sales process is that there is buyer's remorse.”
  • “There is no way you are going to get people across the finish line unless you have a system for it.”

Guest BIO: Debbie Grover-Slavin

Ayurveda Counselor, chef, Life Habits Coach guiding clients through the stages of transformation incorporating Holistic Habits managing director- multi-million-dollar company, board-certified

Ayurveda Health Counselor, Chef,Wholistic Wellness LLC